The sales rep for brands still run by the founder.

It follows up with shoppers who left, answers the way you would, and suggests what fits after they order.

Lot 01

Five jobs you've been doing at 11pm

Abandoned carts

A note from you, sort of, that can hold a conversation.

Abandoned checkouts

It asks what stopped them.

Product questions

Is it vegan, how big. Answered from your intake.

Objections

Sizing, shipping, policies, "which one?"

After the order

Something that fits, same thread, once.

Lot 02

Your answers, filed

The 11pm question.

Lead times.

Your policy.

Your hard lines.

Typed here only to show the filing. Nothing is sent.

Lot 03

What the replies look like

Example conversation. Not a real customer.
4:12 pm

Hi, this is Thread Recover writing for the candle studio. Anything I can answer about the cedar & fig set?

Thread Recover

How long until it ships? It's made to order.

Shopper

Poured Tuesdays and Fridays, per the founder's note, shipping the day after. I won't invent a delivery date.

Thread Recover

I need it for the 20th.

Shopper

Then I'd rather check than guess. I'm passing your date to the studio.

Thread Recover

Passed to the studio's team

Example conversation. Not a real customer.

Hey, Thread Recover here for the soap studio. Any questions about the honey oat bar?

Thread Recover

Is this vegan?

Shopper

Not this one: it has beeswax and honey. Cedar and clay is plant-based, per the founder's answer on file.

Thread Recover

Swapping to cedar and clay!

Shopper
Example conversation. Not a real customer.

Order placed: two soap bars

A day later

Thanks for the order. Founders often mention a draining dish helps bars last. Want details?

Thread Recover

Can it ship in the same order?

Shopper

I can't change a placed order, and won't promise what I can't check. Want me to ask the studio's team?

Thread Recover

Lot 04

From connected store to commission

  1. 01

    Connect the store

    Nothing is sent yet.

  2. 02

    Fill in the intake

    How you answer, and what you'd never say.

  3. 03

    Read the samples

    Edit until they sound like you.

  4. 04

    A shopper leaves

    If the store may contact them, it starts.

  5. 05

    It answers, or flags

    Anything unwritten goes to you.

  6. 06

    The shopper decides

    They buy, or STOP ends it.

  7. 07

    We get paid when it sells

    Nothing extra sold, nothing owed.

Lot 05

The reminder vs. the conversation

Old routine

  1. 01A reminder goes out an hour later
  2. 02Same text to everyone
  3. 03One small question, nobody saw it
  4. 04The stock sits unsold

New routine

  1. 01It texts the shopper, in your voice
  2. 02The shopper asks the one small question
  3. 03It replies from your written answers
  4. 04If you didn't write it, it flags it
  5. 05The shopper picks the order back up
  6. 06After they buy, it can suggest, once

Lot 06

What you stay in charge of

You approve it

Answers come from your intake.

Guardrails

No discounts unless you allow them. Nothing invented.

Only what you gave it

With nothing on file, it says so.

Handoff to you

It flags what it can't answer.

Permission and STOP

Only shoppers the store may contact. STOP is honored. Quiet hours apply.

How orders are counted

Traced orders count, against a held-back group.

A log you can read

Every message is logged.

Works with Shopify

Setup is usually short.

Lot 07

A commission, not a software bill

No minimums

23% of attributable revenue, no minimums.

You make the product, so you shouldn't also pay for software that might not sell it. We take 23% of the extra revenue Thread Recover can be shown to add, measured against a held-back group, with nothing owed if it adds none.

  • No monthly fee. No sales, no invoice.
  • Terms are agreed in writing before launch.

Lot 08

What founders ask first

Q01How does it know what to say?

From the intake you fill in, and approved product info.

Q02What if it doesn't know?

It says so and flags the thread to you.

Q03Which orders do you bill?

Orders traced to a reply, checkout click or code, inside an agreed window, against a held-back group.

Q04What does it cost?

23% of attributable revenue, no minimums, agreed in writing first. No sales, no invoice.

Q05Isn't this just a text sequence?

No. A sequence can't hear a reply.

Q06Nobody talks about my product like I do.

It doesn't pretend to be you. It uses your written answers.

Q07How much do I control?

You approve its info and limits, and read every message.

Q08Who is it for?

Founder-led Shopify brands that answer customers themselves.

Q09How fast can I get going?

Setup is usually short; we scope it with you.

Q10What about permissions and compliance?

Only shoppers the store may contact. STOP is honored; quiet hours apply. Consent records stay yours.

Q11iMessage or SMS?

iMessage first, with a fallback where a device can't receive it.

Thread RecoverINTAKE FORM

Tell us about your brand

We reply by email. Nothing reaches shoppers until you've read it.